Kimberly Moyers, Managing Director of Strategic Engagement is excited to announce the promotion of Jennifer Petrie as the new Director of Marketing & Communications. With a wealth of experience in both marketing and banking spanning over two decades, Jennifer is well-positioned to enhance our strategic communications and brand outreach in her new role.
According to Kimberly Moyers, “Jennifer brings a refreshing sense of curiosity and creativity that will help us engage with all stakeholders. I have full confidence that Jennifer will foster collaboration and strategic alignment to effectively convey our story and connect with our customers through their preferred communication channels.”
Having dedicated more than 20 years to the banking industry, Jennifer has gained extensive expertise in financial product development, project management, and the creation of marketing concepts to execute strategies across all business lines and internal communications. With a strong passion for continuous learning, Jennifer possesses a deep understanding of marketing analysis, customer segmentation, lead generation, and implementing solutions to share successes and challenge conventional approaches.
Jennifer lives in Pittsburgh, PA with her husband, Todd, and their three children. During her spare time, she enjoys photography…
First United Corporation operates one full-service commercial bank, First United Bank & Trust. The Bank has a network of community offices in Garrett, Allegany, Washington, and Frederick Counties in Maryland, as well as Mineral, Berkeley, and Monongalia Counties in West Virginia. First United’s website can be located at MyBank.com. As of 3/31/2024, the corporation posted assets of $1.9 billion.
